Image via Wikipedia"Publicity is selling what you have: the film’s stars and sometimes
its director. Marketing, very often, is selling what you don’t have;
it’s the art of the tease." Tim Palen
It is time to get back to the core of marketing which is not selling but creating the value (in order to sell)
I fully agree. Branding is about value one demonstrates, not value one merely talks about.
Keep creating...a true story worth repeating,
Mike Wagner |
January 19, 2009 at 11:20 PM
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